David MacKay

David MacKay

Professor Emeritus, Geography

Professor Emeritus, Marketing

Education

Representative publications

The Generate-Test Model of Store Choice.(2015)
Richard W. Olshavsky, David B. Mackay
Marketing Horizons: A 1980&apos's Perspective, 213-217

Internal multidimensional unfolding about a single-ideal—A probabilistic solution.(2007)
David B. Mackay
Journal of Mathematical Psychology, 51 (5), 305-318

Chemometrics, econometrics, psychometrics—How best to handle hedonics?.(2006)
David B. Mackay
Food Quality and Preference, 17 (7), 529-535

Probabilistic scaling analyses of sensory profile, instrumental and hedonic data.(2005)
David B. Mackay
Journal of Chemometrics, 19 (3), 180-190

Percept Variance, Subadditivity and the Metric Classification of Similarity, and Dissimilarity Data.(2004)
David B. Mackay, Bryan Lilly
Journal of Classification, 21 (2), 185-206

Graphical Authentication: An Architectural Design Specification.(2004)
Justin Pierce, Matthew Warren, David B. Mackay, Jason G. Wells
Forensic Computing,

Sensory profiling with probabilistic multidimensional scaling.(2002)
David B. Mackay, Michael O'Mahony
Journal of Sensory Studies, 17 (5), 461-481

Assessing clinically relevant perceptual organization with multidimensional scaling techniques.(2002)
Treat TA, McFall RM, Viken RJ, Nosofsky RM, MacKay DB, Kruschke JK.
Psychological Assessment, 14 (3), 239-52

Probabilistic unfolding models for sensory data.(2001)
David B. Mackay
Food Quality and Preference, 12 (5), 427-436

Probabilistic Multidimensional Scaling Using a City-Block Metric.(2001)
David B. Mackay
Journal of Mathematical Psychology, 45 (2), 249-264

Dissertation Committee Service

Author Dissertation Title Committee
Treat, T. A. Role of Cognitive Processing of Body-Size and Affect Stimulus Information in Bulimia (October 2000) McFall, R. M. (Chair), Viken, R. J., Nosofsky, R. M., Kruschke, J. K., Mackay, D. B.